Egil Fujikawa Nes

Egil Fujikawa Nes

Egil is a technology entrepreneur from Norway. He had a successful exit from his first venture in the hosting industry and today he spend most of his time advising technology and digital media companies in the Brazilian market.

Contributions from Egil Fujikawa Nes

Online Payment

Payment Gateway Providers in Brazil

The Brazilian market for payment gateway providers has experienced rapid growth over recent years.

Cloud and Hosting

Localizing your Software or Application for Brazil

This article gives you an understanding of the main aspects involved when localizing an application for the Brazilian market.


Anatel Requirements for IPv6 Support in Equipment

The IPv6 support in equipment was regulated in Brazil in 2014, in order to adequate the country’s internet infrastructure to the latest developments of the worldwide IP network

Mobile and Telecom

5 Unique Challenges for IoT Appliances in Brazil

The opportunities with the Internet of Things are well known and most of the applications are ubiquitous around the world

Online Payment

End of Life for Unregistered Boletos

In this article we are going to look at the practical implications for e-commerce related to the end-of-life for unregistered boletos

Mobile and Telecom

Smartphone Usage in Brazil

In this article we will provide an anecdotal observation of smartphone usage in Brazil

Market Trends

94+ Brazilian Technology Companies to Watch in 2015

New ideas and solid management give many Brazilian Technology companies a chance to thrive in 2015. In this article, Tech in Brazil lists 94 of these companies that you should keep an eye on this year.

Mobile and Telecom

Brazilian Mobile Operators in a Nutshell

This article will give you a better understanding of the mobile operators in the Brazilian market and how they are positioned.

Green Tech

Electronic Waste Management in Brazil

The Brazilian electronic products market is currently one of the largest in the world and shows no signs of slowing down. In this article we will look at how electronic waste is managed in Brazil.


How to Obtain an Anatel Product Homologation

In this article we will explain what is the Anatel homologation of a product and what are the main steps to get it.

Cloud and Hosting

Complete Guide to Web Hosting in Brazil

Traditional web hosting services are a commodity these days and navigating the Brazilian market, for web hosting providers, can be challenging. Lack of information in English and confusion regarding server location is just some of the issues that you will be facing.

Online Payment

Online Payment for E-Commerce in Brazil

This article gives an overview of the Brazilian market for online payments related to e-commerce. We also include a coverage of the options available for merchants and consumers.

Cloud and Hosting

7 Tips Before Establishing a CDN PoP in Brazil

It should be completely unnecessary to write this, but Brazil should not be a 1 PoP country, it's HUGE! In this article, we will outline some of our experiences with planning, deployment, and testing of Content Delivery Networks in Brazil.

Mobile and Telecom

Mobile Data in Brazil is Cheap

So, I guess you have been reading about how expensive everything is in Brazil. You might even have read that Brazil has the 2nd highest telecom rates in the world after South Africa. All this is true. What is easy to forget is that telecom services have changed from being line switched network for voice to be a dumb pipe for IP packets.

Cloud and Hosting

100+ Brazilian Co-location Providers

Until now, lists or databases of all co-location providers in Brazil has never been published. The most complete list published online only included about 20 Data Centers that are open to the public through co-location Providers.

Mobile and Telecom

Actual Customer Acquisition Cost for Mobile Subscribers in Brazil

Generally speaking any market with strong competition, lower prices and a high churn rate would scare off potential new players such as MVNOs.


Don’t Sell Technology FOB to Brazil

It’s a common intuition between agile technology companies that testing the Brazilian market by selling from abroad is a good way to test out the market in Brazil. Even Apple had this approach to the Brazilian market for many years. FOB sales might be a good way to TEST the market but it’s under no circumstances a feasible market entry strategy.

Mobile and Telecom

328 500 Mobile Subscriptions Discontinued Daily in Brazil

The reported year over year net growth from 2011 to 2012 was 19.4 Million mobile subscriptions. However the gross number of new subscriptions for the same period was 138.6 million subscriptions. We can conclude that 119.2 million mobile subscriptions were discontinued in the same time period, totaling 328 500 subscriptions per day.

Mobile and Telecom

Total Cost of Ownership of an iPhone in Brazil

Looking at the bigger picture, purchasing of an iPhone is a relatively small part of the total cost of ownership in the USA, where the monthly service charge from the mobile operator is the most costly part of the ownership. In Brazil it’s the other way around, purchasing of the device is the major expense, while the service charge from the mobile operators can be relatively low.


Buscapé and the Brazilian Price Comparison Market

I’m willing to claim that Buscapé is the most successful online business ever founded in Brazil, with a small catch. Buscapé has for most of its 14 years been owned by foreign interests, first by American Great Partners Hill and later by South Africa-based Naspers. The day that Naspers bought Buscapé in 2009 was celebrated by the Brazilian online community as a new era for online business in Brazil.

Cyber Security

Software Business vs. Brazilian Software Piracy

Brazil’s international reputation for piracy is blown way out of proposition. The annual Global Piracy Study from USA based Business Software Alliance indicates that Brazil have the lowest Piracy rate of all countries in Latin America. More important than being the country with the lowest levels of piracy in Latin America, is the positive trend that the figures show. Piracy rate was reduced from 59% in 2007 to 53% in 2011.


Consumer-to-Consumer Distrust in Brazil

Any company aiming towards the consumer-to-consumer market space should not underestimate the fundamental distrust between consumers in Brazil when it comes to consumer-to-consumer transactions.