Establishing a local operation and fulfilment in Brazil will, in most cases, be the optimal solution for foreign e-commerce companies that are serious about entering the Brazilian market.
Marketplace platforms present a high performing sales channel that should be taken into consideration by online retailers operating in Brazil.
Boleto Bancário represents one of the most common payment methods for e-commerce in Brazil, and online stores should look into the best strategies to improve the performance of sales that make use of this option.
With the right tools and know-how, issuing a Nota Fiscal Eletrônica can be a fairly simple process. In this article we will introduce you to the process and requirements to issue a Nota Fiscal Eletrônica from your e-commerce solution in a manner compliant with Brazilian law.
It’s a common intuition between agile technology companies that testing the Brazilian market by selling from abroad is a good way to test out the market in Brazil. Even Apple had this approach to the Brazilian market for many years. FOB sales might be a good way to TEST the market but it’s under no circumstances a feasible market entry strategy.
I’m willing to claim that Buscapé is the most successful online business ever founded in Brazil, with a small catch. Buscapé has for most of its 14 years been owned by foreign interests, first by American Great Partners Hill and later by South Africa-based Naspers. The day that Naspers bought Buscapé in 2009 was celebrated by the Brazilian online community as a new era for online business in Brazil.